新世界百货在江南店开设 Pingu 主题快闪店

Shinsegae Department Store said on the 19th that it will operate "PINGU'S CREAMERY," an exclusive pop-up store for the global character intellectual property (IP) "Pingu," at Sweet Park on the first basement level of its Gangnam branch through the 28th of this month.
According to Shinsegae Department Store, the pop-up is designed as a vintage ice cream shop. It features refrigerator-shaped product displays and a wall photo zone decorated with Pingu, allowing customers to browse the goods as if selecting ice cream and take photos throughout the space.
Experiential content is also available. At the phone case production booth, customers can select their desired Pingu image and background to create a personalized phone case in about three minutes. The price is 19,000 won.
Shinsegae Department Store is also unveiling a total of 15 types of goods in exclusive limited-edition designs. Customers can purchase a variety of products, including seven types of blind keyrings, a stress ball, milk glass, a foldable bag, a picnic mat, a ball cap, and pajamas.
"We will continue to present differentiated content from globally popular characters and brands, offering customers new experiences," a Shinsegae Department Store official said.