AP报道：《Practical Magic 2》首周末北美票房3000万美元登顶，但对发行方上市公司而言增量微不足道

'Practical Magic 2' tops box office with $30 million | AP News
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Entertainment
‘Practical Magic 2' conjures a No. 1 box office debut with $30 million
‘Practical Magic 2' conjures a No. 1 box office debut with $30 million
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This image released by Warner Bros. Pictures shows Nicole Kidman, left, and Sandra Bullock in a scene from “Practical Magic 2.” (Warner Bros. Pictures via AP)
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This image released by Warner Bros. Pictures shows Joey King, left, and Maisie Williams in a scene from “Practical Magic 2.” (Warner Bros. Pictures via AP)
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This image released by Warner Bros. Pictures shows director Susanne Bier, left, with Sandra Bullock, on the set of “Practical Magic 2.” (Warner Bros. Pictures via AP)
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This image released by Sony Pictures shows a scene from “Spider-Man: Brand New Day.” (Sony Pictures via AP)
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By
JONATHAN LANDRUM JR.
Updated 2:01 AM GMT+8, September 14, 2026
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LOS ANGELES (AP) —
“Practical Magic 2"
conjured a box-office victory this weekend, opening atop the North American charts nearly three decades after its predecessor grew from a modest theatrical performer into a cult favorite.
The Warner Bros. sequel starring
Sandra Bullock and Nicole Kidman
earned an estimated $30 million from 4,146 theaters, according to estimates Sunday from Rentrak. The film knocked
“Spider-Man: Brand New Day”
out of the top spot after the superhero blockbuster led the domestic box office for
six consecutive weekends.
“Practical Magic 2” added about $16 million from 77 international markets, giving it a worldwide opening of approximately $46 million.
The debut landed at the low end of Warner Bros.’ projected range of $30 million to $35 million. The Susanne Bier-directed film carries a reported $75 million production budget.
“It’s the kind of movie that you can build an evening at the movie theater around with your friends,” said Paul Dergarabedian, the senior media analyst for Rentrak.
This image released by Warner Bros. Pictures shows Joey King, left, and Maisie Williams in a scene from “Practical Magic 2.” (Warner Bros. Pictures via AP)
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Dergarabedian said the return of Bullock and Kidman was crucial to rekindling interest after such a long gap between films. He said the bigger test will come next weekend, when the sequel faces little direct competition.
“It’s not necessarily about that opening weekend,” he said. “Weekend two will tell the tale, no question about it.”
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“Practical Magic 2” reunites Bullock and Kidman as sisters Sally and Gillian Owens, members of a family of witches whose love lives have long been haunted by an ancestral curse. The sequel finds them trying to end the curse for good and introduces a younger generation of the Owens family, played by Joey King and Maisie Williams. Lee Pace also joins the cast.
This image released by Warner Bros. Pictures shows Nicole Kidman, left, and Sandra Bullock in a scene from “Practical Magic 2.” (Warner Bros. Pictures via AP)
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The film is adapted from the work of author Alice Hoffman and arrives 28 years after the original “Practical Magic.” The 1998 film topped out at $46 million during its initial domestic run but gradually developed a devoted following through home viewing, streaming services and social media.
The latest film received
two out of four stars
from The Associated Press, whose review said the sequel abandons some of the campy fun that helped the original find an unlikely second life, but is buoyed by the strong performances and chemistry of Bullock and Kidman.
“Spider-Man: Brand New Day” slipped to second with $8.4 million, a 54% drop from the previous weekend. The Sony and Marvel blockbuster starring
Tom Holland
has now collected roughly $935.2 million domestically.
That puts the film within about $1.4 million of the $936.6 million North American total for 2015’s “Star Wars: Episode VII — The Force Awakens” and the top spot on the all-time domestic chart.
“Think about this movie opening at the end of July, and here we are in the middle of September,” Dergarabedian said. He expects Sony to keep the film in theaters as it pursues an unprecedented $1 billion in unadjusted domestic ticket sales.
Christopher Nolan’s
“The Odyssey”
followed in third with $7.4 million during its ninth weekend. The Universal Pictures mythic epic, starring Matt Damon as Odysseus, has crossed $600.5 million domestically and $1.68 billion worldwide.
The movie also passed 2015’s “Jurassic World” to become Universal’s highest-grossing global release. It has also collected a record $506 million from IMAX screens worldwide, accounting for 30% of its global total.
Dergarabedian said the staying power of “Spider-Man: Brand New Day” and “The Odyssey,” which both opened in July, demonstrates the range of films moviegoers are willing to embrace.
This image released by Sony Pictures shows a scene from “Spider-Man: Brand New Day.” (Sony Pictures via AP)
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“People aren’t just looking at the movie theater as the home for the traditional cookie-cutter blockbuster,” he said. “They’re looking at the movie theater like they do almost as a streaming service, where there’s this incredible array and mix of genres, stars and types of films.”
“Runner” opened in fourth place with $6.6 million. The Angel Studios action-comedy stars Alan Ritchson as a former soldier who joins forces with an unlikely partner, played by Owen Wilson, to complete an organ delivery while being pursued by a ruthless cartel.
Directed by Scott Waugh, “Runner” opened in more than 2,500 North American theaters.
Ketchup Entertainment’s
“Coyote vs. Acme”
rounded out the top five, collecting $6.2 million in its third weekend. The live-action and animated Looney Tunes feature has now earned about $47.8 million domestically.
In sixth place, “Buddy” brought in $3.5 million during its third weekend, pushing its North American total to $21.3 million.
Sony’s
“Insidious: Out of the Further”
followed in seventh with $3.35 million. The latest installment in the long-running horror franchise has generated roughly $60.5 million domestically and $155.2 million worldwide after four weekends.
The South Korean science-fiction thriller “Hope” opened in eighth with $3.3 million from 1,560 locations. Directed by Na Hong-jin, the monster epic stars Hwang Jung-min, Zo In-sung and Hoyeon and centers on a remote village thrown into chaos by the arrival of a mysterious creature.
“The Uprising,” directed by Paul Greengrass and starring Andrew Garfield, debuted in ninth with $3.25 million. The Focus Features historical action drama follows an uprising of commoners against the tyranny of King Richard II in medieval England.
“By Any Means”
finished 10th with $2.5 million in its second weekend.
Domestic box-office revenue for the year stands at $7.5 billion, up 19.2% from the same point in 2025.
“What a great summer, a record-breaking summer and a solid start to the fall,” Dergarabedian said. “It’s not like we had a blockbuster debut like we did last year with ‘Demon Slayer,’ but a solid start to a fall movie season that I think will deliver for sure.”
This image released by Warner Bros. Pictures shows director Susanne Bier, left, with Sandra Bullock, on the set of “Practical Magic 2.” (Warner Bros. Pictures via AP)
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Top 10 movies by domestic box office
With final domestic figures being released Monday, this list factors in the estimated ticket sales for Friday through Sunday at U.S. and Canadian theaters, according to Rentrak:
1. “Practical Magic 2,” $30 million.
2. “Spider-Man: Brand New Day,” $8.4 million.
3. “The Odyssey,” $7.4 million.
4. “Runner,” $6.6 million.
5. “Coyote vs. Acme,” $6.2 million.
6. “Buddy,” $3.5 million.
7. “Insidious: Out of the Further,” $3.35 million.
8. “Hope,” $3.3 million.
9. “The Uprising,” $3.25 million.
10. “By Any Means,” $2.5 million.
JONATHAN LANDRUM JR.
Landrum is an entertainment reporter based in Los Angeles. He reports on television, film and music for The Associated Press.
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About Your Privacy
We process your data to deliver content or advertisements and measure the delivery of such content or advertisements to extract insights about our website. We share this information with our partners on the basis of consent. You may exercise your right to consent, based on a specific purpose below or at a partner level in the link under each purpose. Some vendors may process your data based on their legitimate interests, which does not require your consent. You cannot object to tracking technologies placed to ensure security, prevent fraud, fix errors, or deliver and present advertising and content, and precise geolocation data and active scanning of device characteristics for identification may be used to support this purpose. This exception does not apply to targeted advertising. These choices will be signaled to our vendors participating in the Transparency and Consent Framework. The choices you make regarding the purposes and vendors listed in this notice are saved and stored locally on your device for a maximum duration of 1 year.
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Manage Privacy Choices
Strictly Necessary Tracking Technologies
564 partners can use this purpose
Always Active
These tracking technologies (such as cookies) are needed for our web site to function and are always active.
Ensure security, prevent and detect fraud, and fix errors
406 partners can use this special purpose
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Your data can be used to monitor for and prevent unusual and possibly fraudulent activity (for example, regarding advertising, ad clicks by bots), and ensure systems and processes work properly and securely. It can also be used to correct any problems you, the publisher or the advertiser may encounter in the delivery of content and ads and in your interaction with them.
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Deliver and present advertising and content
394 partners can use this special purpose
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Certain information (like an IP address or device capabilities) is used to ensure the technical compatibility of the content or advertising, and to facilitate the transmission of the content or ad to your device.
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Save and communicate privacy choices
325 partners can use this special purpose
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The choices you make regarding the purposes and entities listed in this notice are saved and made available to those entities in the form of digital signals (such as a string of characters). This is necessary in order to enable both this service and those entities to respect such choices.
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Match and combine data from other data sources
285 partners can use this feature
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Information about your activity on this service may be matched and combined with other information relating to you and originating from various sources (for instance your activity on a separate online service, your use of a loyalty card in-store, or your answers to a survey), in support of the purposes explained in this notice.
Link different devices
230 partners can use this feature
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In support of the purposes explained in this notice, your device might be considered as likely linked to other devices that belong to you or your household (for instance because you are logged in to the same service on both your phone and your computer, or because you may use the same Internet connection on both devices).
Identify devices based on information transmitted automatically
362 partners can use this feature
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Your device might be distinguished from other devices based on information it automatically sends when accessing the Internet (for instance, the IP address of your Internet connection or the type of browser you are using) in support of the purposes exposed in this notice.
List of IAB Vendors
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Performance Tracking Technologies
Performance Tracking Technologies
These tracking technologies (such as cookies) allow us to measure the overall performance of our site through analytics, such as visit counting and traffic sourcing. For example, these technologies help us learn which areas of our site are the most and least popular so we can provide users with better experiences. If you choose not to allow these technologies, we will not know where you visited on our site, and your visit will not be reflected in our performance monitoring.
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Functional Tracking Technologies
Functional Tracking Technologies
These tracking technologies (such as cookies) enable our site to provide enhanced functionality and personalization. These technologies may be set by us or our third-party service providers whose services we have added to our site. If you choose not to allow these technologies, some services on our site may not function properly and may impact your user experience.
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Social Media Tracking Technologies
Social Media Tracking Technologies
These tracking technologies (such as cookies) may be set by a range of social media services that we have added to our site to enable you to share our content with your friends and networks. They can track your browser across other sites and build a profile of your interests, which may impact the content and messages you see on other web sites you visit. If you choose not to allow these technologies, you may not be able to use or see these sharing tools.
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Targeting Tracking Technologies
Targeting Tracking Technologies
These tracking technologies (such as cookies) may be set by us or third parties with whom we have business relationships, such as advertising partners, who may use information they obtain to show you relevant ads on this and other sites. If you choose not to allow these technologies, you will experience less targeted advertising, but you will continue to see ads that may be less relevant or based only on information that we collect directly from your use of our site.
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Store and/or access information on a device
502 partners can use this purpose
Store and/or access information on a device
Cookies, device or similar online identifiers (e.g. login-based identifiers, randomly assigned identifiers, network based identifiers) together with other information (e.g. browser type and information, language, screen size, supported technologies etc.) can be stored or read on your device to recognise it each time it connects to an app or to a website, for one or several of the purposes presented here.
List of IAB Vendors
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Personalised advertising and content, advertising and content measurement, audience research and services development
594 partners can use this purpose
Personalised advertising and content, advertising and content measurement, audience research and services development
Create profiles for personalised advertising
383 partners can use this purpose
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Information about your activity on this service (such as forms you submit, content you look at) can be stored and combined with other information about you (for example, information from your previous activity on this service and other websites or apps) or similar users. This is then used to build or improve a profile about you (that might include possible interests and personal aspects). Your profile can be used (also later) to present advertising that appears more relevant based on your possible interests by this and other entities.
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Use limited data to select advertising
474 partners can use this purpose
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Advertising presented to you on this service can be based on limited data, such as the website or app you are using, your non-precise location, your device type or which content you are (or have been) interacting with (for example, to limit the number of times an ad is presented to you).
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Use profiles to select personalised advertising
379 partners can use this purpose
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Advertising presented to you on this service can be based on your advertising profiles, which can reflect your activity on this service or other websites or apps (like the forms you submit, content you look at), possible interests and personal aspects.
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Create profiles to personalise content
146 partners can use this purpose
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Information about your activity on this service (for instance, forms you submit, non-advertising content you look at) can be stored and combined with other information about you (such as your previous activity on this service or other websites or apps) or similar users. This is then used to build or improve a profile about you (which might for example include possible interests and personal aspects). Your profile can be used (also later) to present content that appears more relevant based on your possible interests, such as by adapting the order in which content is shown to you, so that it is even easier for you to find content that matches your interests.
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Use profiles to select personalised content
128 partners can use this purpose
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Content presented to you on this service can be based on your content personalisation profiles, which can reflect your activity on this or other services (for instance, the forms you submit, content you look at), possible interests and personal aspects. This can for example be used to adapt the order in which content is shown to you, so that it is even easier for you to find (non-advertising) content that matches your interests.
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Measure advertising performance
551 partners can use this purpose
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Information regarding which advertising is presented to you and how you interact with it can be used to determine how well an advert has worked for you or other users and whether the goals of the advertising were reached. For instance, whether you saw an ad, whether you clicked on it, whether it led you to buy a product or visit a website, etc. This is very helpful to understand the relevance of advertising campaigns.
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Measure content performance
220 partners can use this purpose
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Information regarding which content is presented to you and how you interact with it can be used to determine whether the (non-advertising) content e.g. reached its intended audience and matched your interests. For instance, whether you read an article, watch a video, listen to a podcast or look at a product description, how long you spent on this service and the web pages you visit etc. This is very helpful to understand the relevance of (non-advertising) content that is shown to you.
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Understand audiences through statistics or combinations of data from different sources
351 partners can use this purpose
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Reports can be generated based on the combination of data sets (like user profiles, statistics, market research, analytics data) regarding your interactions and those of other users with advertising or (non-advertising) content to identify common characteristics (for instance, to determine which target audiences are more receptive to an ad campaign or to certain contents).
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Develop and improve services
423 partners can use this purpose
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Information about your activity on this service, such as your interaction with ads or content, can be very helpful to improve products and services and to build new products and services based on user interactions, the type of audience, etc. This specific purpose does not include the development or improvement of user profiles and identifiers.
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List of IAB Vendors
Use precise geolocation data
160 partners can use this special feature
Use precise geolocation data
With your acceptance, your precise location (within a radius of less than 500 metres) may be used in support of the purposes explained in this notice.
List of IAB Vendors
Actively scan device characteristics for identification
104 partners can use this special feature
Actively scan device characteristics for identification
With your acceptance, certain characteristics specific to your device might be requested and used to distinguish it from other devices (such as the installed fonts or plugins, the resolution of your screen) in support of the purposes explained in this notice.
List of IAB Vendors
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