沃尔玛推出5.97美元限量烤鸡造型手袋营销活动

Walmart Serves Up a Limited-Edition Rotisserie Chicken Purse for National Chicken Month
August 31, 2026
3 min read
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Fresh out of the oven and piping hot, the limited-edition collection drops for $5.97, the price of Walmart’s rotisserie chicken, on Sept. 1 while supplies last
BENTONVILLE, Ark., Aug. 31, 2026
— Walmart is celebrating National Chicken Month by giving one of its most beloved deli items a fashionable twist. Playing into the oversized clutch trend for fall,
customers can purchase
a limited-edition rotisserie Chicken Purse and coordinating bag charms inspired by Walmart's fan-favorite rotisserie chicken beginning Sept. 1.
True to its inspiration, the purse is available in two "flavors" — Traditional and Lemon Pepper — each for $5.97, matching the everyday price of Walmart's iconic rotisserie chicken and bringing Walmart’s commitment to value from the deli to accessories. Walmart's rotisserie chicken is beloved among customers, with roughly 1 in every 12 Walmart customers purchasing at least one rotisserie chicken each year.
No statement bag is complete without accessories, so Walmart is also introducing a collection of miniature bag charms inspired by popular rotisserie chicken pairings. The assortment includes:
Traditional Rotisserie Chicken Purse Charm — $5.97
Lemon Pepper Rotisserie Chicken Purse Charm — $5.97
Great Value Louisiana Hot Sauce Charm — $4
Great Value Lemon Pepper Seasoning Charm — $4
With more than 15K social mentions in the last year, Walmart’s rotisserie chicken has officially reached a whole new level of fan-favorite status. We wanted to celebrate this fandom by giving the rotisserie chicken its own moment. The Chicken Purse turns that love into something customers can carry with them.
Kim Tunick
Group Director, Brand Experiences and Partnerships, Walmart
The limited-edition collection will be available beginning at 8 a.m. ET on Sept. 1 at
SparkShop.com
and in person at the Spark Shop inside the Walmart Welcome Center in Bentonville, Arkansas. Get them while they’re hot – because supplies are limited.
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About Walmart
Walmart Inc. (Nasdaq: WMT) is a people-led, tech-powered omnichannel retailer helping people save money and live better - anytime and anywhere - in stores, online, and through their mobile devices. Each week, approximately 280 million customers and members visit more than 10,900 stores and numerous eCommerce websites in 19 countries. With fiscal year 2026 revenue of $713 billion, Walmart employs approximately 2.1 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy, and employment opportunity. Additional information about Walmart can be found by visiting
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.
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